Having originally trained as a photojournalist, he has now undertaken commissions for a wide range of clients, including fashion houses Prada, Miu Miu, YSL, Dior Homme and Fendi.

Publications include The Independent, The Times Magazine, Vogue Ukraine, Vogue China, Hong Kong Tatler, L'Officiel Italia, Muse and Odda.

In 2012 he exhibited his at the Fashion and Textile Museum in London.  The exhibition included images from the Prada Real Fantasies project with art direction by Rotterdam based Architectural agency OMA.